What The F*ck Is Going On: A Guide To Rediscovering Your Purpose

Updated: Oct 26, 2020


Are you feeling like you’ve lost your purpose or you have no clue what’s going on anymore? It’s okay. Know that these feelings are healthy, and it is natural to desire a shift in your daily life.

You have to take a step back and analyze the tasks that you have set for yourself to meet your goal. Are these things still something that you would like to do? Are things becoming stagnant? Are you fulfilling your life’s purpose? If you answered ‘no’ to any of these questions, it’s time for a change.

Why Am I Doing This?

Don’t beat yourself over this. These feelings come and go, and some tend to stay a little longer than others. You must offer them hospitality and welcome them with open arms. Try to listen to and understand them, rather than run away & hide. It sounds scary, but you must confront your issues and demons and tackle them to heal.

We will break down the process of rediscovering your purpose in four P’s: product, position, promotion, and purpose. These steps are meant to align your thoughts, spark change, and apply what you have written to your daily routine. To help you answer some of the questions, I will include excerpts from my journal that I wrote almost a year ago. Note that you can revisit these questions as you continue to work. Change is inevitable. Don’t think that this is the end.

Step One — Product

Identify your “product.” The product, in this case, would be your music, your art, your clothing line, your photography, or whatever it is that you want to share with the world. What is it that you are actually “selling”? If the answer is a little ambiguous, tackle this issue by coming up with one solidified item, or be specific with each product. Next, question if you’re producing consistently and if it is a quality product. You owe it to yourself and your “consumers” to provide the best quality at a consistent pace.

Q: What is your product? Are you producing enough of it? Is it quality? How could you make your product better?

I write articles and interviews for underground artists. I write in great detail and include honesty and emotion within my writing.
I haven’t written a substantial article in three months. I could become more concise and concrete within my blog and build better editing skills.

Step Two — Position